Are Facebook groups the place for you?

If you can create an engaged audience in a facebook group, you then get the opportunity to reach out to them on a regular basis, and unlike your business page where a mere 5% of your followers see your posts, your group members will receive a notification when you post. So whenever you go live in your group or whenever you post a promotion, your audience will see it. It beats paying for advertising doesn’t it? The real gems are in the conversations that you spark though, as that will give you breakthroughs in what your audience wants and needs from you, and also boosts that all-important engagement algorithm.