How to build a quality social media following
Yes, growing organically and authentically is much slower but don’t all relationships take time to build? The good lasting ones do. So when you think about posting on social media, don't simply post every day because someone told you you should. If you haven’t got anything helpful, useful or fun to share on a particular day, why not spend the time engaging with others on your platforms of choice?
How to use social media to enhance your business relationships
Linkedin, particularly, is full of conversations surrounding networking events, so if you didn’t get the opportunity to download the chat box with everyone’s LinkedIn details, take a look at all those who have liked or commented on such a post. Bear in mind that everyone who has interacted with that post (even a simple like) will get a notification when you interact with that post. You can make yourself more visible to more people by reacting AND commenting, which would show up as two separate notifications.