For the love of Instagram

Think of using Instagram to let your ideal client get to know you and get to understand a bit about what motivates you and how you can help them. People follow others on social media to either learn something or be entertained so try to implement a bit of structure into your posts so that you have an idea of what you’re aiming to portray and, of course, be authentic with it. Show your potential clients enough of the real you to help them understand they want to work with you.